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Media training 101 for small businesses

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Great news: you just scored a big press interview to promote your business. The story will expose your brand to the perfect new audience and drive meaningful traffic to your website. So…don't blow it. Yes, just as quickly as the excitement for the opportunity arrived, the realization that you now have to do an interview sets in. I get it—press interviews can absolutely be intimidating. The resulting coverage represents a significant opportunity to acquire new customers, drive sales, or raise awareness, and you want to be sure to represent your brand well and really compel the audience to check out your company. On top of that, you have to contend with adrenaline and nerves in the moment. You may be thinking, "So many other business owners are so polished and articulate in their interviews. How am I going to pull that off?" Deep breath. A successful interview is usually the result of good media training: preparation and practice in advance of an interview. I've tr...

How to Create an Issue in Jira

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Planning project work in Jira starts with creating issues. In Jira, "issue" is an all-encompassing term that's used for any work your team needs to complete, including to-dos, stories, bugs, incidents, epics, and improvements. How to Create an Issue in Jira There are a lot of different ways to create issues in Jira, but the simplest way is to click the + icon in the left navigation menu. An overlay window opens that lets you add details to the issue: Select the project Choose the issue type Add a summary Add optional details: a description, due date, sprint, priority, assignee, etc. How to Add Issue Types to a Jira Project When creating a new issue in Jira, you'll have access to one or more issue types depending on the project template you selected when creating your project. Jira offers six different issue types in total: Task: For general to-do items Story: For Scrum teams that list requirements in user stories Epic: For very large tasks that ...

The 12 Best Calendar Apps for iPhone in 2019

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Your calendar app should remind you that your brother's birthday is next week. It should let you see your weekly meetings at a glance and stay on top of your work schedule from anywhere. And, ideally, it should do all of that and more without much involvement from you. Having your calendar accessible on the go is a necessity. And while Apple's pre-installed calendar might do the trick, there are plenty of other options to consider for your iPhone calendar app. We tested dozens of apps made for your iPhone, and here we'll present the 12 best. What Makes a Great Calendar App for iPhone? There are iPhone calendar apps designed for just about every kind of person, from type A to Z. But there are a few must-haves when it comes to the best ones: Easy to use: No one wants to spend hours configuring their calendar or entering events and reminders. Your calendar app should be intuitive, easy to learn, and effortless to maintain. Designed with intention: Whether the goal is s...

How to Use Google Calendar

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Google Calendar isn't your run-of-the-mill calendar. Sure, it's a place to jot down your appointments, but it's also a way to manage your schedule, set reminders, and stay in sync with colleagues, family, and friends. You can use it to find a time that works for all meeting participants, launch a video conference, let people know your out-of-office schedule, and more. But even with the wide range of features, Google Calendar is accessible. Especially if you're familiar with any of the other G Suite apps—like Gmail or Google Docs—you'll feel right at home with Google Calendar. In this tutorial, we'll walk you through how to use Google Calendar, covering the following: Getting Started with Google Calendar Creating an Event Viewing Your Calendar Sharing Your Calendar and Availability Google Calendar Pricing : Free. Connect Google Calendar with 1,000+ other apps with Zapier's Google Calendar integrations . Getting Started with Google Calendar If yo...