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Media training 101 for small businesses

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Great news: you just scored a big press interview to promote your business. The story will expose your brand to the perfect new audience and drive meaningful traffic to your website. So…don't blow it. Yes, just as quickly as the excitement for the opportunity arrived, the realization that you now have to do an interview sets in. I get it—press interviews can absolutely be intimidating. The resulting coverage represents a significant opportunity to acquire new customers, drive sales, or raise awareness, and you want to be sure to represent your brand well and really compel the audience to check out your company. On top of that, you have to contend with adrenaline and nerves in the moment. You may be thinking, "So many other business owners are so polished and articulate in their interviews. How am I going to pull that off?" Deep breath. A successful interview is usually the result of good media training: preparation and practice in advance of an interview. I've tr...

How to Use Conditional Formatting in Google Sheets

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Spreadsheets house massive amounts of data. You can use pivot tables to summarize that data, but what if you want to gain some insight just by glancing at your sheet? Conditional formatting in Google Sheets will give you that insight. Conditional formatting—which allows you to highlight cells that meet certain criteria—can help you better understand spreadsheets at a glance and create spreadsheets that are more human-readable by your whole team. It also serves as a great way to track goals, giving you visual indications of how you're progressing against specific metrics. Here, we'll walk through the basics of conditional formatting in Google Sheets. To follow along, use our demo sheet . Open the spreadsheet, select File > Make a copy , and then play around with it as we proceed through the tutorial. What Is Conditional Formatting? Google Sheets conditional formatting allows you to change the aspect of a cell—that is, a cell's background color or the style of the ce...

Facebook Chatbot Showdown: ManyChat vs. Chatfuel

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Businesses are suddenly very interested in Facebook Messenger bots. And for good reason: Facebook's chat platform now supports over 1.2 billion monthly active users—and automated chatbots, like ManyChat and Chatfuel, provide a unique, interactive way of engaging with them. Chatbots let you have a conversation with users in real time instead of just talking at them asynchronously, as you would with an email or social media post. You can embed these Facebook chatbots on your own website, or engage with customers directly through Facebook or the standalone Messenger app. And you can use chatbots to do more than answer customer service questions: They can help you segment your audience, collect and nurture leads, or even sell products directly. Bottom line: Facebook is where customers are, and Messenger chatbots are a great way to reach them. ManyChat and Chatfuel have emerged as two premiere chatbot building tools, which allow anyone to create powerful bots without any programmin...
Hazrat Muhammad S A W Every  person has a favorite personality and as well as an idol person. Like this I also have an favorite person and he is my idol too. I want to follow him and I try to follow him. The personality i am talking about is our lovely Holy Prophet Hazrat Muhammad S A W , for whom the world is created. In a Hadis Allah says to Hazarat Adam "i muhammad would not be created you also not be created" Hazrat Muhammad was born in Makah the city of Saudi Arabia . His father's name is Abdullah and his mother's name is Bi Bi Amna. Before his birth his father passed away and when he became seven his mother passed away . When his mother died he was nourished under the supervision of Bi Bi Halima . When he was young he was famous for his honesty and truthfulness. Allah send him to teach people and to show then the right path. He was 40 year old when he was rewarded by the throne of Prophet .  Now coming to the main topic why Hazrat Muhammad S A W  is my...

The 9 Best Meeting Scheduler Apps for 2019

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Good meetings happen when people prepare for them. One way to eke out a little more time for that is to be more efficient with how you schedule your meetings. How you choose a time and date when everyone can meet and get it onto your calendar matters because it can be either a smooth and quick process or a time-consuming one, usually involving an unnecessarily long email chain. Meeting scheduler apps take the pain out of getting meetings on the calendar. They let you poll colleagues and friends on the best date and time to meet, make your availability known to others, and ensure you don't double-book a time slot. There are quite a few different flavors of meeting scheduler apps, from email plugins to websites you can use anonymously. Knowing the range of options benefits you because you might end up needing different apps for different situations. What Makes a Great Meeting Scheduler? The best meeting scheduler apps are easy to use, offer good value, and either provide something...

The 14 Best Wireframe Tools for 2019

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You wouldn't build a house without a blueprint. Likewise, you should never embark on a design journey without first creating a wireframe. A wireframe is a visual mockup that outlines the basic structure of your website, app, or landing page. Traditionally, a wireframe is fairly simplistic. Basic shapes and elements are used to block out where each piece of content and UI element will go. And the power of the wireframe lies in that simplicity: Elements can be rearranged quickly and easily for iteration and approval before moving on to a higher-fidelity prototype. Finding a wireframe tool that fits your team's needs can give your design process the strong foundation it needs to get everyone on the same page and streamline the design process from start to finish. Here, we'll present the best wireframing tools for a variety of use cases. What Makes a Great Wireframe Tool? There's no such thing as a one-size-fits-all solution for wireframing. The tech tools you choose ne...