Media training 101 for small businesses

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Great news: you just scored a big press interview to promote your business. The story will expose your brand to the perfect new audience and drive meaningful traffic to your website. So…don't blow it. Yes, just as quickly as the excitement for the opportunity arrived, the realization that you now have to do an interview sets in. I get it—press interviews can absolutely be intimidating. The resulting coverage represents a significant opportunity to acquire new customers, drive sales, or raise awareness, and you want to be sure to represent your brand well and really compel the audience to check out your company. On top of that, you have to contend with adrenaline and nerves in the moment. You may be thinking, "So many other business owners are so polished and articulate in their interviews. How am I going to pull that off?" Deep breath. A successful interview is usually the result of good media training: preparation and practice in advance of an interview. I've tr...

How to not see your own face during Zoom meetings

I don't like seeing my face during Zoom calls for the same reason I don't want to do meetings in a room full of mirrors. It's distracting and mildly nauseating. Good thing I can hide myself in Zoom.

Zoom, by default, puts all meeting participants at the top of the screen and shows whoever is currently talking below that. This is called the speaker view, and it features a thumbnail of your own face to the left (which is terrible, and I hate it).

Zoom with my face

You can hide your face by hovering over it, clicking the three-dot menu, then clicking Hide Self View. So do that…immediately.

Hide Self View in Zoom

Now your face will no longer show up in the top bar.

Zoom without my face

Note that this only works in meetings with three or more people. The Hide Self View option is still there in a call with only one other person, but it doesn't actually do anything. But there's a workaround: switch to Gallery View or fullscreen mode.

Fullscreen button in Zoom

In fullscreen, the self-view will now be in a pop-up window. Click the line option to hide it entirely.

Hide self-view in full screen

Now I don't have to look at myself. I can't tell you how much of a relief this is to me, because I hate looking at my face, and not having to do so is one of the best parts of being me. My coworkers have made modest efforts to try to reassure me.

Grace: And Justin, your face is fine

I appreciate it, Grace, but I'd still rather not see my face during a meeting. Happily, I don't have to.



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