Media training 101 for small businesses

-
Image
Great news: you just scored a big press interview to promote your business. The story will expose your brand to the perfect new audience and drive meaningful traffic to your website. So…don't blow it. Yes, just as quickly as the excitement for the opportunity arrived, the realization that you now have to do an interview sets in. I get it—press interviews can absolutely be intimidating. The resulting coverage represents a significant opportunity to acquire new customers, drive sales, or raise awareness, and you want to be sure to represent your brand well and really compel the audience to check out your company. On top of that, you have to contend with adrenaline and nerves in the moment. You may be thinking, "So many other business owners are so polished and articulate in their interviews. How am I going to pull that off?" Deep breath. A successful interview is usually the result of good media training: preparation and practice in advance of an interview. I've tr...
1 comment

3 ways to automate your personal fitness business

-

If you're a personal trainer working with a diverse group of clients, you have a ton to keep track of. From managing your marketing efforts to making sure your clients get a unique, challenging workout each week, there are a lot of moving parts.

Identifying the repetitive, tedious tasks that take up your time and finding ways to automate them can help you focus your efforts on the good stuff—like how to break a sweat.

Zapier can help you streamline your tasks by automatically sending information from one app to another in a Zap, our word for automated workflows. You'll see a variety of Zap templates—pre-made Zaps—throughout this piece that will help minimize the administrative hassle of managing your fitness business. To get started with a Zap template, just click on it, and we'll guide you through customizing it—it only takes a couple of minutes.

Automatically add new clients to your training app

Depending on how you're marketing your personal training business, your clients are probably signing up for your services in a few different ways. For example, you may sign them up directly after a phone call, or they may come your way from a social media ad.

Rather than manually adding all of your new clients to your personal training software after they make a purchase, use automation to connect the dots for you. These pre-made workflows will automatically add new clients to your personal training app from your email marketing, lead management, or purchase app.

Don't see your app here? Zapier connects to thousands of apps. Search in our app directory for your favorites or check out all of the fitness apps we connect with.

Follow up with clients automatically

That workout motivation can fade fast. Sending a welcome packet as soon as a client signs up for a workout or sending regular communication like workout reminders and tips can ensure your clients stay motivated and don't skip a workout.

Use these Zaps to connect your personal fitness app to your marketing software. Once you add a new client to your training app, these pre-made workflows will automatically add them to your subscriber list on Mailchimp, ActiveCampaign, and more. You'll never miss an opportunity for a follow-up.

Keep track of your clients' workouts

Part of any good exercise program is keeping track of which workouts your clients perform each week so you can make sure you're adding in variety and continuing to challenge them. But if your clients prefer to track their workouts in a bunch of different workout tools, things can get messy.

Logging information about all of your clients in your project management software or in a Google Sheets spreadsheet can make it easier to track and manage.

If it's easier for you to track workouts on a calendar, you can do that, too. These pre-made workflows add workouts and activities from your fitness training app to your calendar automatically.

New to Zapier? Learn more about getting started.

Related reading:



from The Zapier Blog https://ift.tt/3bR1mGu

Comments

Post a Comment

Popular posts from this blog

If Time-Tracking Apps Don't Work for You, Try a Productivity Journal

-
Image
Monitoring how you spend your time leads to a wealth of useful information: It can tell you what time of day you're most productive , help you create better estimates for how long tasks will take, and show you what activities you'd have to cut to focus your energy on a new idea or project. The most precise way to monitor how you spend your time is to use a time-tracking app . But these apps require a lot of overhead. You have to diligently log your hours (or make sure your app is logging them correctly) and sort your tracked time into categories. You have to pause after every task—no matter how brief—to capture time spent accurately. If tracking your time at such a granular level sounds like a punishment, but you still want insight into how and where you spend your time, consider the less menacing sibling of time-tracking apps: a productivity journal. What Is a Productivity Journal? I kept a journal as a preteen, though in those days I called it a diary. Snoopy and Woods...
Read more

The 25 Best Productivity Apps for iPhone in 2018

-
Image
The best productivity apps for iPhone make possible something that would otherwise be impossible, or they make something you need to do simpler and faster. Imagine being asked, unexpectedly, for a copy of a tax form from last year as proof of address during an important appointment that you traveled many miles to attend. In fact, it happened to me, and thankfully I had a copy of the document I needed saved to a file syncing application, which meant I could pull it up on my phone and show it to the gracious Customs and Border Protection officer who demanded to see it. If that's not productivity by way of efficiency, I don't know what is. Perhaps a more routine example is keeping track of time spent in an off-site meeting so that you can claim it as an expense later. If you have the right time-tracking mobile app, you can record the time on the spot rather than having to estimate it and remember to record it later. The use cases for productivity apps are infinite, and sometimes...
Read more

What's the difference between the Wiki and OneNote tabs in Microsoft Teams?

-
Image
It's easy, in a team chat app, for key points to get lost in the ongoing flow of conversation. That's why every channel in Microsoft Teams has a Wiki page, where you can store things like meeting notes or outline the current state of a project. You can also add a OneNote tab to every channel for similar purposes. The Wiki and OneNote tab are pretty overlapping features, so you might be wondering which one you should use. My answer, unhelpfully, is "it depends." Here's a quick overview: The Wiki is fast and simple but only works inside Teams. OneNote offers more features and can be used outside Teams. My advice: if the Wiki works for you, that's great. Use it. If you want more out of your note-taking, and the ability to reference notes outside of Teams, use OneNote. Let's go over both features with more detail, so you can choose the tool that works for you. The Wiki is fast and functional—but only exists in Teams You can probably find the Wiki in ...
Read more