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Great news: you just scored a big press interview to promote your business. The story will expose your brand to the perfect new audience and drive meaningful traffic to your website. So…don't blow it. Yes, just as quickly as the excitement for the opportunity arrived, the realization that you now have to do an interview sets in. I get it—press interviews can absolutely be intimidating. The resulting coverage represents a significant opportunity to acquire new customers, drive sales, or raise awareness, and you want to be sure to represent your brand well and really compel the audience to check out your company. On top of that, you have to contend with adrenaline and nerves in the moment. You may be thinking, "So many other business owners are so polished and articulate in their interviews. How am I going to pull that off?" Deep breath. A successful interview is usually the result of good media training: preparation and practice in advance of an interview. I've tr...

Beyond 9 to 5: A glimpse into some unusual work from home schedules

Right now, working from home means adhering to a ridiculously strict schedule. Wake up early enough to get the grocery store before it's mobbed, be ready to help your kids sign on to their Zoom classes, feed your family—and, you know, get some work done.

But that's not what remote work is typically like. Usually, working from home is all about flexibility. Zapier is a 100 percent distributed company, and we have over 300 employees all over the world. Every single one of us has a different schedule.

And we're not talking just about starting an hour early in order to go to a doctor's appointment or taking a break mid-day to do our laundry—though we do that too. We have all sorts of unusual schedules on our team, and it makes us more productive. Here are a few examples.

Early risers and night owls

Zapier senior editor Grace Montgomery has a seven-year-old son, and she's structured her remote work day around getting him ready for school and being there when he's done. She wakes up early and works a two-hour shift from 5 a.m. – 7 a.m. Then, she gets her kid out of bed and to school, then starts work again at 8:30 a.m. Her day is over at 2:30 p.m., and she can spend the rest of the afternoon with her son.

Senior Customer Champion Rob Hubbard is another early riser, both for kid reasons and productivity reasons: "The earlier it is, the higher my focus and the less susceptible to distractions I am. Needless to say remote work has helped me leverage this in fantastic ways."

Mornings, esp. early mornings are my nirvana time. The earlier it is the higher my focus and the less susceptible to distractions I am. Needless to say remote work has helped me leverage this in fantastic ways. My daily ritual is: 5am - Get up and make coffee, then sit down and quickly process through the All Unreads of slack. I star anything I need to deal with later and it creates a task in my Task List. I then immediately jump into the Q. Because Slack is quieter and my focus is higher I can turn over more replies, etc than any other point in my day. I stop between 7-7:15 to get my kids up and off to school. Then I'm back on at 9am and finish around 3 on days that I don't have a late afternoon meeting.

Then there's the other end of the spectrum. Senior Engineer David Brownman sleeps in and usually starts work around 10 a.m. He stops around 3:30 p.m. for gym, shower, relaxing, and hanging with his significant other. When she goes to bed around 10 p.m., he digs back in: "I've got a couple more (very quiet and focus-heavy) hours between 10 p.m. and 1 a.m. to work."

It's not always a matter of early versus late—some people, like Senior Research Operations Program Manager Roy Olende, work longer hours on some days to give themselves a break on other days. Roy says: "On Thursdays I tend to work a little longer so that Fridays feel much more relaxed. I sometimes sign off from work by 2 p.m. on Friday."

Batching for productivity

Batching is a common productivity strategy: group like tasks together so your brain doesn't have to do too much code-switching. But you can also batch your work as a whole. This is something Zapier Product Designer Tabitha Karcher recently started doing:

I find it difficult to focus on anything for more than 3 – 5 hours at a time. Because of this, I often tend to sit at my work desk for 10 – 12 hours straight, frustrated because I've only done a few hours worth of work, and force myself to stay until my work is "done," which isn't really working out for my mental health or my work quality or speed.

If you work in an office, it's hard to address this kind of issue. But as a remote worker, you have control of your day. Tabitha's solution is to do three- to four-hour work sessions with two- to three-hour breaks in between. That way, she can focus on specific tasks during each session. "My brain will know that I have a break to do other things coming up in a specific amount of time if I need it," she says. It's kind of like an exaggerated Pomodoro Technique.

One of our Zapier engineers, who goes by @kangzeroo on Slack, does something similar. But instead breaks, he takes naps:

Over the past 3-4 years I have been maintaining some variation of the Uberman sleep cycle, meaning I take 2-4 deep sleep naps throughout the day instead of 1 long sleep. I find that it gives me more time in a day and I feel more alert. It also means each day feels like 2, with a day and night phase.

Kangzeroo starts his day around 10 p.m. or midnight in Taiwan. Most of his team operates on North American hours, so he's online when they are, but he also finds that night time is better for producing code. He admits it's not great for his social life, but he makes it work.

One-off weird schedules

Of course, not everyone follows unusual schedules all the time. Plenty of us, myself included, usually work a standard 9 to 5. But the benefit of working from home is that, if you need to—or just want to—you can adjust your schedule on any given day.

A quick search for "weird schedule" in the Zapier Slack surfaces all sorts of examples.

I have another weird schedule today: One of my friends (who married me and Kerry) is in the area with his polka band for Wurstfest, which needs to be googled. I'm getting lunch with him between where he is and I am, so I'll be working about 3 hours or so on Saturday and/or Sunday to make up that time.
fyi @james_freaking_carr tomorrow will be a weird schedule day for me - I'm watching the kids in the morning (but will be around for on-call and weekly recap), then have a doctor’s appointment in the afternoon for the boys
@group-data I gotta weird schedule tomorrow 1) wife does Friday community service so I have drop-off of both kids 2) preschooler has Father’s Day thing at school at 12:30 - 1:30 CT (conflicts partially with Looker meeting) 3) preschooler has half day, ending at 1:30 CT So I'll be in and out in the AM, more or less fully engaged after I get the kid home in the PM

We try not to have different schedules every day—otherwise it gets hard for our teammates to know when they'll be able to get a hold of us. But even if you tend to work pretty regular hours, as a remote worker, you're likely to change it up every so often.

Keeping up with changing schedules

Zapier Engineer Stacie Taylor-Cima notes that, with all this flexibility comes the responsibility to keep your Slack status and calendars up to date. That way, coworkers know if you're available or when you'll be available.

You can automatically set your Slack status, so it will change depending on whatever trigger you choose, like a Google Calendar event or a recurring personal scheduling conflict. You can even set your status off the cuff with Google Assistant or Alexa.

As long as your changing schedule doesn't take a toll on your or your coworkers' productivity, it's a great way to foster a healthy work-life balance. Stacie sums it up nicely:

Having this flexi schedule has given me a lot more empathy for the unique lives we all live and schedules we follow. Everyone is different and thrives differently, and having a flexi/remote career is a brilliant way to help all of us find optimal productivity while living the lives we want and maintaining all the other aspects of our lives that make us who we are.



from The Zapier Blog https://ift.tt/2SfUFql

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