Media training 101 for small businesses

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Great news: you just scored a big press interview to promote your business. The story will expose your brand to the perfect new audience and drive meaningful traffic to your website. So…don't blow it. Yes, just as quickly as the excitement for the opportunity arrived, the realization that you now have to do an interview sets in. I get it—press interviews can absolutely be intimidating. The resulting coverage represents a significant opportunity to acquire new customers, drive sales, or raise awareness, and you want to be sure to represent your brand well and really compel the audience to check out your company. On top of that, you have to contend with adrenaline and nerves in the moment. You may be thinking, "So many other business owners are so polished and articulate in their interviews. How am I going to pull that off?" Deep breath. A successful interview is usually the result of good media training: preparation and practice in advance of an interview. I've tr...

3 ways to keep your Dropbox organized—automatically

File management is a constant struggle. It's hard enough keeping them organized on our computer. We're downloading email attachments, creating files in so many apps, figuring out ways to share them with colleagues—and trying to remember to back everything up.

It's no wonder we resign ourselves to our disorganized fates. Cloud storage apps like Dropbox make it easy to share files with others, but we could always use a little organizational help—and that's where Zapier comes in.

Zapier automates the tedious tasks in your day through our automated workflows, which we call Zaps. Instead of spending your time downloading and organizing your files, you can use Zapier with Dropbox to automatically save and backup files from your favorite apps.

We've rounded up three ways you can keep your Dropbox organized—with Zaps to help you get the job done. To get started with a Zap template—our pre-made workflows—just click on it, and we'll guide you through the set-up process. It only takes a few minutes. You can read more about setting up Zaps here.

Automatically save email attachments

It's easy to forget to save email attachments. Who hasn't searched their inbox hoping they didn't delete the email that included the document you need?

These Zaps will automatically save your email attachments to your Dropbox account. When setting up your Zap, click Go to Advanced Mode to specify the mailbox, email label, and a specific search. That way, you're only downloading the most important attachments, instead of photos from email signatures.

You can also use a Zap to save attachments from other apps, like Evernote, automatically.

Backup files

Backing up your files regularly is good computer hygiene. But just like flossing your teeth regularly, it's easy to not do it…until the moment that makes you deeply regret your decisions.

While there's no way to floss your teeth automatically, you can use Dropbox and Zapier to automatically back up your files in other apps, such as Google Drive.

Manage your social media files

Any content creator or business owner understands the work that goes into curating a social media presence, and it's not just about the aesthetics. For example, it's important to back up your Instagram photos so you can use them in other materials later. And any video creator would love it if uploading to YouTube took less time.

Give your social media managers some time back in their day with these automatic workflows.

Non-content creators can also benefit from Zaps that save social media posts. Have you ever read something on Tumblr, or heard some music on Soundcloud that you loved, only for it to disappear later? Keep tabs on the content you love with a Zap that will save your likes and favorites to Dropbox.

Take your file management and storage to the next level

This is just the start of all that you can do with Dropbox and Zapier. Zapier supports thousands of apps, so you can automate almost any task at work. Start building your Zap now and see what you can create.



from The Zapier Blog https://ift.tt/3iwiDIC

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